Collins Seafoods, a market leader in selling frozen-at-sea fish, is sponsoring two regional food charities near its depots in County Durham and Leeds.
Feeding Families based in Blaydon, Gateshead, and Leeds South and East Food Bank in Beeston are both connected to the Trussell Trust Fund, the UK’s biggest food bank network, providing people in crisis with emergency supplies and further assistance.
With many families, individuals, and businesses suffering due to the current cost of living crisis, Feeding Families has seen the demand for food parcels 52% higher this September than it was as the same time last year.
Collins Seafoods managing director, Craig English, said: “These are very challenging times for everyone and we felt there couldn’t be a better time to offer our support and help people in all kinds of circumstances.”
Juliet Sanders, the founder of Feeding Families, said, “We are absolutely delighted that Collins Seafoods has started supporting us. It’s just so fantastic when businesses get behind what we do – it gives us stability and a chance to plan because we know we’ve got some money coming in. That money is turned into food which feeds more families, and we just wish there were more companies like Collins who would come and support us.”
As well as a monthly donation, Collins Seafoods plans to help the organisations with future fundraising projects, and work with them to spread awareness of the importance of food banks.