Seafood supplier 555 Amanda has named Gavin McLean as its new UK general manager, leading a newly established UK entity for the Denmark-based seafood specialist.
The appointment is said to signal a strengthened commitment to the UK market and follows increased demand from chefs, manufacturers, and the fish and chip sector for the company’s sustainable seafood.
Gavin, who has supported 555 Amanda as a sales consultant over the past two years, will take on a much bigger role in driving the success of the company in the UK. He brings extensive experience helping scaling businesses to overcome market barriers, secure major retail listings, and build distinctive, enduring brands. A specialist in commercial strategy and growth planning, he is tasked with accelerating 555 Amanda’s expansion across fish and chip shops, food manufacturers, wholesalers and food service channels.
Gavin will report to Lars Fey, export director for Insula, the parent company to 555 Amanda, bringing the responsibility for UK sales closer to home.
Commenting on the appointment, Gavin said: “We’re delighted to start 2026 with a dedicated UK operation for 555 Amanda. This structure will enable faster growth and give customers stronger local support.”
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