Following a successful first year, Middleton Foods is once again running The Peter Hill Award, promising it will be bigger than before!
The competition opens for entry from 1st July 2024 to newcomers to the fish and chip trade, with a haul of prizes worth £15,000. This includes £1,000 worth of Middleton Foods stock, a bespoke batter, 12 months support from the Middleton Foods’ sales team plus much more. Five runners-up will each receive £300 worth of Middleton Foods stock as well as two places at the KFE School of Frying Excellence.
Speaking about The Peter Hill Award 2024, Ryan Baker, sales manager at Middleton Foods, says: “We launched The Peter Hill Award last year in memory of our great friend and CEO Peter Hill. The support we received from within the industry far exceeded our expectations, and we received a staggering number of applications.
“We miss Peter enormously, but the fish and chip industry stole Peter’s heart, and Middleton Foods creating The Peter Hill Award is a true legacy to Peter. So, we’re very proud and absolutely delighted to announce that The Peter Hill Award is back once again for 2024… and this time with an even bigger ‘money-can’t buy’ set of prizes, worth over £15,000!”
“The Peter Hill Award reflects Peter’s passion for the fish and chip industry – the trade he worked in for most of his life; the trade he adored and loved so much. Peter was committed to supporting the fish and chip trade and nurturing new talent in the sector, and loved welcoming new people into the industry. He placed huge importance on raising standards and seeing the trade represented well. The Peter Hill Award recognises newcomers to the industry, encourages new talent, promotes quality and excellence and allows us to give something back to the trade. We know Peter would love it!”
The Peter Hill Award 2023 went to Oliver’s Chippy in Warton, Lancashire, chosen by the judges for its huge community focus and passion, driven by owners Gillian and Arron’s autistic son, Oliver.
Speaking about the award, Gillian Jervis, owner, Oliver’s Chippy says: “Winning the inaugural Peter Hill Award has been, quite simply, phenomenal. News of the award sparked considerable interest throughout the industry, which has meant winning it is even more special.
“We’re enormously proud to be in the fish and chip trade, and we’re delighted our community-focused shop helps put Warton on the map in Fylde. Our son, Oliver, inspires us every day, and we created Oliver’s Chippy so he has employment or, if he cannot manage to work in the shop, financial security. We work very hard to operate a small business that cares and thank everyone who supports us. It’s not just the kudos of being the winner, but the amazing prize is hugely beneficial to us and our business – Middleton Foods thought of everything!”
The Peter Hill Award welcomes entries until 30th September 2024, from anyone new to the fish and chip trade. Full details on how to enter, the judges and the all-important prize, can be found here – www.middletonfoods.com/the-peter-hill-award.
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