With his time as winner of Fish & Chip Takeaway of the Year nearly over, Geoff reflects on the last 12 months and admits he will be reluctant to relinquish the trophyĀ
I cannot tell you how fast my winning year has gone. Iāve been so busy that Iāve not had a chance to bring my head above water to realise just what weāve achieved.
Trade is up 30%, which is fantastic, weāve just reopened after a mini refurb where Iāve spent a quarter of a million pounds to take the shop to the next level, and Iāve not stopped going all over the place, visiting suppliers and operators.
Thatās one thing Iāve loved: getting out there and mingling with the industry which, had I not won Fish & Chip Takeaway of the Year, I wouldnāt have had the chance to do to the level I have. Itās struck me how many like-minded people there are who want the same as I do, which is to improve my premises and the standard of the food and raise the standards within the industry as a whole. Iāve had the opportunity to show people around my business and demonstrate what we do, but Iāve also learnt so much from those people too and it just goes to show that whether youāve been in the industry for one year, five years, 20 years or 40 years, we can all still learn something.
Iāve got to say a huge well done and thank you to my team this year who have been with me every step of the way. Itās been exhausting at times for them, I know that because we were understaffed. I thought we had enough staff but I didnāt realise how busy an additional 30% would be. We were well short and recruiting has not been easy.
The team has had to knuckle down and get on with it and they have done an amazing job. I canāt praise them highly enough. We set the standard and they raised the bar themselves. Iāve seen the character come out in them when needed and thatās been a pleasure to witness.
Am I looking forward to handing the trophy over? No chance! Iāve loved every minute of having it and when the time comes, I can honestly say, Iām still going to be holding on to it with both hands! Itās just been an amazing experience. However, all good things come to an end and I wish the next person all the luck in the world.
My advice to the winner would be to stop and have a good look around at what youāve achieved. Donāt let it go by without taking stock of what youāve done. Unfortunately, I havenāt done that, not yet anyway, but that being said, Iām still on cloud nine. Itās very difficult to come down.
For me, itās important not to rest on our laurels so Iām pressing ahead with plans to make the business more sustainable. I have applied for planning permission for five wind turbines on my roof and am waiting for a final decision. If approved, my entire restaurant will be powered for the year and it wonāt cost me a penny, plus we will be cutting our carbon footprint. So yes, weāve had a busy year, but Iām not taking my foot off the gas. If anything, Iām putting my foot further to the floor!