JJ Foodservice has launched an educational kitchen workshop concept, which kicked off with a summer drinks masterclass in partnership with DaVinci Gourmet.
Hosted at the wholesaler’s newly opened professional kitchen space, the hands-on session focused on flavoured coffees and iced drinks.
The experience was led by Alberto Vespignani, beverage development and application chef at Kerry Foodservice who guided guests through an on-trend menu of refreshing cold beverages, including mango smoothies, pistachio coffees, strawberry lemonades and more.
The UK coffee market grew to an estimated £1.9 billion in 2024, according to The UK Coffee Market Report published by Mintel, with growth expected to continue in the long term thanks to strengthening consumer income.
Baris Kacar, chief sales officer at JJ Foodservice, said: “With iced coffee sales growing every year, this workshop gave our customers exactly what they need to stay competitive.”
JJ Kitchen Workshops are part of the group’s commitment to help foodservice operators stay ahead-of-the-curve with innovative, commercially focused training opportunities.
“This is just the beginning. We’ve had fantastic feedback and already received requests for more workshops covering a range of topics,” added Baris.
The next session is a pizza and pasta workshop taking place on September 29th at the Enfield branch in partnership with foodservice ingredient specialist Silbury.
