Having unveiled our Fry Award winners last month, we can now announce the ten lucky shops that have also scooped £500 worth of Pukka pies plus a free POS kit.
The prize is provided by Pukka, a longstanding supporter of the fish and chip industry for over 60 years and the nation’s number one pie*. Pukka randomly selected ten winners from those who successfully earned a 2025 50 Best Fish & Chip Takeaways Award and 10 Best Fish & Chip Restaurant Awards.
They are:
Bredon Village Fish and Chip Shop, Bredon, Worcestershire
Lighthouse Fisheries Of Flamborough, Flamborough, East Yorkshire
Fishnchickn, Hutton, Brentwood, Essex
Batterfly Fish & Chips, Surbiton, Surrey
Portside Fish & Chips, Kirkstall Road, Leeds
The Oyster Shell, Bath, Somerset
The Hook of Clacton, Clacton on Sea, Essex
Fiddlers Elbow, Leintwardine, Herefordshire
The Bearded Sailor, Pudsey, Leeds, West Yorkshire
Two Gates Fisheries, Shafton, Barnsley, South Yorkshire
Isaac Fisher, managing director at Pukka, comments: “We are thrilled to once again support this year’s Fry Awards. Congratulations to all the well-deserving chippies, with a special shoutout to those receiving £500 worth of pies and a free POS Kit which includes branded indoor signage and serving solutions.
“Pies have long been a staple on fish and chip shop menus, and we’re proud to support customers during these challenging times with an additional prize.”
Pukka offers a range of pies including the best-selling Steak & Kidney as well as classic flavours such as Chicken & Mushroom and Chicken Balti plus its plant-based options, ensuring shops are well-stocked with something for everyone.
Dominic Eusden, owner of Fiddlers Elbow is one of the lucky ten receiving £500 worth of Pukka pies. He comments: “It’s great news, especially in the current times with the price of fish going up. Having another alternative that’s going to be filling and that will help keep customers coming through the door and putting money in the till is brilliant. We’ve actually had quite a few customers come in over the last couple of weeks asking for pies, so the timing is perfect.”
Planning on using his free pies in a meal deal, Dominic adds: “We’ll probably do pie, chips and a hot sauce or a drink to make it a complete meal. It gives us a bit more profit and our customers a good deal.”
* Circana Chilled & Frozen pie data 52wk combined value sales data to 27th October 2024
