Launched just in time for British Pie Week (5th to 11th March) is Pukka’s new veggie pie.
Veggie Tikka Masala with Chickpea and Spinach has been created to give a tastier choice for the sizeable and growing group of consumers that are embracing a meat free diet.
The pie, which has Vegetarian Society approval, includes a filling of chickpea and spinach cooked in a medium spiced Tikka Masala sauce encased in Pukka’s signature light and flaky golden puff pastry case. It is distinguished from the rest of the range with a crimped lid and grey foil.
The launch is supported with marketing materials including A4 posters and window clingers.
Pukka Pies 0116 264 4004 www.pukkapies.co.uk