Staffordshire-based Blakemans is to produce a new Butchers’ Select Cumberland sausage following success at a national competition celebrating National Sausage Week.
The 80% meat Cumberland sausage took the runner-up prize in the Traditional category despite it being the first time Blakemans has entered an awards event of this kind. It will now go into production and will be available to customers in both chilled and pre-cooked versions.
James Morris, head of business development at Blakemans, said:“We had been working on this sausage as part of a product development initiative for one of our customers. We tasted it and knew it was really good so we decided to enter into the awards even though it isn’t something we have considered before. To get national recognition is fantastic and we are so proud.
“The judges loved it so we are pretty sure our customers will too.”
UK Sausage Week returns this year from Monday 29th October to Sunday 4th November.