Holland’s Pies has teamed up with Mancunian comedian and Phoenix Nights star Justin Moorhouse to search for the North West’s brightest, loudest and best karaoke singers.
Following the success of the infamous Carpool Karaoke, Justin launched the first ever Vanoke this week by travelling round the region in one of Holland’s vans, searching for people in North West chippies to sing for their Deep Fill Pie or Pud & chips supper.
To enter, customers have to grab their favourite Holland’s Deep Fill Pie or Pud from their local chippy and serenade it with a song by any Northern band, video it and upload to the Holland’s Pies Facebook page.
Holland’s Pies van drivers will continue the search throughout October and will be giving away free Holland’s Deep Fill Pie or Pud chippy suppers to people who sing in the queue at chippies up and down the region. The Vanoke pie vans’ journeys will also be shared on social media and people will be able to request a visit to their chippy for a chance to win using #HollandsVanoke.
The best three singers will be shortlisted from the entries to get the chance to sing at a Holland’s Vanoke live singing final. The winner will receive a year’s supply of Deep Fill Pie or Pud chippy teas, plus a stay for two at the Hard Days Night Hotel in Liverpool, all worth over £500. Runners up will get a free family chippy dinner and a karaoke machine.
Holland’s is now calling on chip shops to support the campaign and in return will provide a dozen free deep fill potato & meat pies for every lunch or tea given away for free by Holland’s van drivers.
Leanne Holcroft, brand manager at Holland’s Pies, said: “The aim of the campaign is to build awareness of our chippy offering but also encourage footfall into chip shops and get people to fall back in love with a classic chippy tea.”
To take part in Holland’s Vanoke campaign and for a chance for your chippy to be promoted on social media email firstname.lastname@example.org
or call telesales on 01706 212122.
Click here to watch a video introducing the campaign