The first MSC certified sustainable canned tuna is now available to UK fish and chip shops.
Imported by Caterer’s Choice
and available from suppliers including chain of custody certified suppliers Brakes and KFF, the 1.7kg can features only MSC certified Skipjack tuna caught in the PNA region of the Western Central Pacific Ocean.
Marketed under the ‘Fairer Fish’ brand, the tuna is clearly marked with the recognisable blue ecolabel and offers friers the benefit of this popular, nutritious and versatile fish which is reassuringly sustainable and can be traced back to certified fisheries.
Steve Farmiloe, senior trading manager for Caterers Choice, is pleased to announce the availability of this new MSC certified product, commenting: “We’re delighted to launch Fairer Fish, a new brand focused on sustainable tuna for the UK foodservice and manufacturing markets.
“Whilst pole and line has been widely available in these markets for some time, MSC certified tuna has been expensive and limited in availability. Our MSC certified Skipjack tuna is caught and packed in the PNA region of the Western and Central Pacific Ocean. The core values of this range are to improve the sustainability of this fishery, help protect the natural ecosystem and provide a fairer return to the people within the region.”
George Clark, MSC UK commercial manager, added: “It now makes it so much easier for caterers with chain of custody certification to use and promote MSC sustainable tuna on their menus or their range of dishes. MSC certified ‘Fairer Fish’ tuna appears to be gaining plenty of interest throughout the foodservice too.
“The range of species and formats available that are MSC certified are steadily increasing, giving all caterers even more opportunity to get certified and offer demonstrably sustainable and traceable fish.’