Wholesaler 3663 has launched a new mobile-optimised version of its website.
The move follows a 300% increase in mobile visitors to its website, with over 20% of weekly visitors using a mobile device.
Customers can browse the full product range, view promotions and take advantage of web-exclusive deals when on-the-go. What’s more, once customers have an online account, their online order history and any quick lists they have created will be instantly available, whether ordering from a mobile, tablet, laptop or desktop computer.
Nicholas Weber, head of e-commerce at 3663, comments: “Growth in mobile and online ordering has been seen across the food industry and we believe mobile commerce can really enhance how our customers do business with us.
“In response to this increased demand, we have created a mobile-optimised site that requires no additional software or app to be downloaded and is extremely easy-to-use. We’re confident the mobile version of 3663.co.uk will deliver an enhanced customer experience when browsing and placing orders on our website from a mobile device.”