Pukka Pies is to launch a national television campaign as part of its 50th anniversary celebrations.
The advert, which will hit our screens from Monday 11th February and run until the end of the month, will feature a variety of people enjoying their own interpretation of a “Pukka Pie Day”.
Wayne Greensmith, marketing manager for Pukka Pies, said: “2013 is a very important year for Pukka Pies being our 50th year in business. The brand continues to go from strength to strength and maintains its position as No.1 brand in the hot pie chilled category and this TV campaign demonstrates our commitment to investing in the brand helping drive sales for all our customers.”
Pukka Pies was founded in 1963 by current chairman Trevor Storer and has grown from the family kitchen to produce 60 million pies a year including All Steak, Steak and Kidney, Chicken and Mushroom and Steak and Ale.